SlackFounder · now“Can we push the BFCM offer harder?”
For the next generation of consumer brands
Run like a team of 50.Staff like a team of 5.
One AI operator for ads, email, inventory and support, from first launch to $100M and beyond.
Meet Fly. Your AI Wrangler.
Brands growing with Nimble
Your operators, coordinated by Fly.
Fly turns what your brand is telling you into work for your operators, and brings back only what needs you.
Signals arrive from Slack, Shopify and Meta. Fly by Nimble AI, Inc is the brand’s own Autonomous Growth Operator, managing other companies’ AI agents on the brand’s behalf. Fly assigns Muse by Meta six ad variants, Gemini by Google a CPA investigation, Sidekick by Shopify a stock check, and other AI agents an email campaign. Results return to Fly: six paused ads, the CPA spike traced to one ad set, nine days of stock cover, and an email for 41k subscribers. The story plays twice, once with each setting of the Self-driving switch. With Self-driving off, Fly asks the founder for one consolidated approval: publish 6 paused ads? send BFCM email Thu 9am? approve reorder? The founder approves. With Self-driving on, the brand lets Fly act on its own within the brand’s rules: a daily budget cap, approved claims only, and send windows. The founder steps away. Overnight, from 9:40 pm to 7:00 am, all four AI agents work at the same time. In the morning Fly sends a digest instead of a question: while you slept, 6 ads published, BFCM email scheduled Thu 9am, reorder placed, with undo available anytime. Illustrative revenue rises by $4,210. Fly returns to watching the brand while the next check begins. The future is already here: your brand ran itself last night.
01Listening to your brandEXAMPLE WORKFLOW
Your brand’s signals →
SlackFounder · now
ShopifyThis weekSell-through on Hero 12-pack +38% this week
MetaProspectingCPA up 22% on prospecting
Fly
by Nimble AI, IncWatching Shopify, Meta, Slack
- 01Refresh the offer creative.
- 02Reach customers. Check stock.
- 03Find what’s driving CPA.
Your brand’s agent. Managing every AI.
AI agents ↕
ReadyMuse
by Meta
Create BFCM offer variants
6 new ad variants, created pausedBuilt for AndromedaBuilt for GEM
↳ Sent back to Fly
ReadyGemini
by Google
Investigate rising CPA
CPA spike traced to one ad set
↳ Sent back to Fly
ReadySidekick
by Shopify
Check Hero 12-pack stock cover
Reorder flagged: 9 days of cover
↳ Sent back to Fly
ReadyOther AI Agents
e.g. email, support, SEO
Draft the BFCM campaign
BFCM email drafted for 41k subscribers
↳ Sent back to Fly
Fly → Founder
3 things need you.
The AI agents’ work is ready.
Can we go ahead?
- ✓Publish 6 paused ads?
- ✓Send BFCM email Thu 9am?
- ✓Approve reorder?
Your rules: daily budget cap · approved claims only · send windows
Undo
Your call. Fly takes it from here.
Revenue this week +$4,210
✓ Next check: tomorrow 8amThe future is already here. Your brand ran itself last night.
From the founders
Compounding wins starting in Month 1
>$20k/mo saved
Nimble beat out one of the top marketing agencies in speed, quality, and CAC improvements across Meta, Lifecycle Email/SMS, and full funnel e-commerce optimizations
Ray KimFounder · The Plug Drink
8+ hrs/wk recovered
I needed more time for my founder-led marketing efforts, and Nimble automates so much without me building it myself.
Maya AyedFounder · Alya Health
10x faster decision-making
Nimble gave us superpowers to let us compete against the bigger brands and helps us invest in the sales channels that actually works for us.
Brooke BythewayFounder · STRIPPIESA new AI every week. Every AI needs you as the operator.
AI changes every week
A new AI every week. Every AI needs you as the operator.
It’s impossible to keep up.Every week another AI launches and promises to change everything. Every one of them needs you to learn it, set it up and run it. You can’t, and nobody else is going to.
Fly audits every one.Fly checks each new AI against your brand, your stack and your budget. Most don’t make the cut. The ones that do get plugged in.
Then Fly runs them, with a human in the loop.Each operator works a whole stack of AI, plus custom agents we build for your brand. When it takes a human, an AI-Native CPG Expert steps in.
Founders get superpowers.Fly runs your digital storefront and operations as one. You get back to the work only a founder can do: in the room with buyers, on the show floor, at the bench on the next product, raising the next round.
What you get · Month 1AI-Native.
AI-Native.
From the start.
THE MONTH 1 ADVANTAGE
Other companies charge you at least $10k/mo for all of this! We start at $1,999/mo
Instantly become AI-Native
A brain for your brand. MCP connects your AI tools to business context, while a shared context layer keeps the work grounded in what makes your brand yours.
Brain+MCP+Context layer
CDP
A customer data platform that brings your customer information together.
CRM
A connected view of the relationships and follow-ups that matter.
Fly AI Operator
Intelligence and project management to turn context into priorities and keep the plan moving.
How the work gets done
From your brand to live ads,
without the agency loop.
Scroll to follow the work ↓Read the brand. A sample brand brief fills in its voice, hero product, allowed and prohibited claims, best-selling SKUs and last 30 days of ROAS.
Design. Six real ad posters appear as a batch of creative variants, A through F, using different visual formats and angles.
Check. Each of six ads is checked for brand colours, claims, spelling and Meta specs. Variant C fails for the prohibited claim “cures hangovers”. The claim is replaced with “Your last stop of the night”, and all six ads pass.
Publish. Six ads are created paused for review. An illustrative cursor selects Publish to Meta, and all six statuses change to Live. This preview never connects to Meta.
- ↰ Back into the brand context
Measure and learn. Illustrative CTR, CPA and ROAS charts update. Variant C earns a winner badge, and the learning “Next batch: more of variant C’s angle” feeds back into brand context. These are sample numbers, not customer results.
Illustrative. Product UI simplified.
The shorter route
Six weeks, or one approval.
Agency
Week by week- Wk 1Brief
- Wk 2Concepts
- Wk 3–4Design rounds
- Wk 5Build
- Wk 6Launch
Nimble
One dayToday
- Brief
- Concepts
- Design rounds
- Build
- Ready to launch
Your call.
Ready when you are.
Ready when you are.
Or switch on Self-driving, and Fly ships within your rules.
Preview only. No ads will be published.
Meet the AI Operators
Fly keeps your business moving.
Leading the pack
Fly, the AI Wrangler
Fly turns business priorities into coordinated work. Your operators investigate, plan, execute, and measure results—with Fly keeping them aligned on your goals, budget, and brand.
You see what’s happening, what’s working, and where your judgment is needed.
01
Software Developer
Build the tools your brand needs.
02
Creative Strategist
Turn your brand story into creative direction.
03
Data Scientist
Find the signal in your business data.
04
Meta & Paid Ads
Put your acquisition plan to work.
05
Creator Sourcing
Find creators who fit your brand.
06
Creator Army Manager
Keep your creator program moving.
07
Email + Lifecycle
Build relationships beyond the first order.
08
Fulfillment
Keep orders and operations connected.
09
CX
Help every customer feel taken care of.
10
Pricing & Rewards Strategist
Bring pricing, offers, and loyalty together.
11
Bookkeeper
Keep your books organized and up to date.
12
P&L
Understand what drives your profit and loss.
13
Demand Forecast
Plan ahead for what customers will want next.
14
Inventory Manager
Keep stock levels aligned with your growth.
15
Sales
Move opportunities toward the next sale.
16
Personalized Operators for most use-cases
A different challenge? Build an Operator around it.
Meet the AI-Native ExpertsReal people.
Real people.
In your corner.
Rachel
Marketing & growth- CPG Founder
- 220k+ followers
- Marketing expert
Max Ninthara
Operations, tech, AI & CX- Tech Founder
- Built software used by 100M+ people
- Ops & Tech expert
We’re hiring more experts. Are you an expert looking to work with the hottest CPG brands?
Need more hands-on help? Managed services led by AI-Native Experts can be scoped around your plan.
ResultsMore momentum.
More momentum.
Less overhead.
What we’re building toward for your brand.
Illustrative targets · outcomes vary by brand.
Faster decision-making
Reduction in software costs
Faster campaign launches
Looking for website subscriptions? Startup is $99 USD/month; Platform Plan is $1,999 USD/month. The managed services below are separate and governed by your written agreement.
Built to grow with you
Grow your business without growing overhead at the same pace.
Grow with Nimble
up to 10% of ad spend
plus platform $1,999/mo fee
Put your first dollars
toward growth.
$99 /mo · first 6 months
Commit to at least $5,000/month in marketing spend and your platform fee is only $99/mo for your first six months.
- Up to $12,000 off platform fees for 6-month period
- 1 month of complimentary fractional CMO & COO support — approximately $7,500 in value.
Keep your marketing budget working for your brand while you get started with Nimble.
*Fractional experts are available at the rate they advertise.
Good questions
Frequently asked questions
Why now?
AI has made capabilities that once required a large team accessible to emerging brands. The opportunity is turning those capabilities into consistent execution. Build that foundation now, so your operations can keep pace as your brand grows.
Why Nimble? Can’t I just do this myself?
Absolutely—you can build a lot with Claude or ChatGPT. But scaling a brand takes more than time in a chat window. It takes in-store demos, buyer meetings, and creating your next breakout social post. Successful companies are built by teams. Nimble is that team for consumer brands, helping you execute while you focus on the work only you can do.
What if I already have a team?
Great—we’ll help them go further. We can train your team, identify gaps, and help you build the right mix of people and AI Operators. Together, we’ll focus their time on what helps your brand cut through the noise.
What if I already use Claude Teams or something similar?
Great! Connect your brand’s brain through Nimble MCP, and keep working with the tools you know. Fly acts as your chief of staff, coordinating your AI Operators and keeping you updated on progress, decisions, and what needs your attention.
Do you support custom agents or projects?
Yes—we love custom projects. Bring us your idea or challenge, and we’ll work with you to define the right agent, workflow, or project for your brand.
Why don’t you use credits like many competitors?
The team behind Nimble has been building software for over 18 years. We know how to build scalable systems and where AI adds value. Batching work and intelligent model selection helps us keep costs down. We also believe in shared incentives: your growth is our growth. Our pricing should support that relationship.
All the secrets of hypergrowth in one platform
Tell us what you’re building, who inspires you, and where you want to go.